Knowing this removes a lot of the mystery of why Activision Blizzard isn’t keen on bringing Diablo 4 to Xbox Game Pass anytime soon – it continues to sell gangbusters on its own as a full-price title.
In a Business Wire post, Diablo senior PR manager, Maxim Samoylenko, revealed that the game had generated $666 million in sales revenue during the first five days of being on the market, achieving a record-breaking sell-through rate for Activision Blizzard across PlayStation, Xbox and PC. It’s a more than understandable stance given that Diablo 4 continues to do well just over a month from when it launched. It appears to be some sort of mistake on PicPay’s part, but still serves to reiterate the studio’s position that Diablo 4 will not be arriving on Xbox Game Pass any time soon. Responding to a fan in a tweet (which has since been deleted) Activision Blizzard president Mike Ybarra said in his reply tweet that “this is not happening,” after it was reported that PicPay, a payment app service in Brazil, was advertising the game as being available on Xbox Game Pass. Now, however, new comments from the current Blizzard president have cast further doubt. After all, Activision Blizzard becoming a first-party studio would make Diablo’s latest entry a first-party game, which Xbox regularly makes a point of releasing on its premiere game streaming service on launch day. The Activision Blizzard president has shed some light on the future of Diablo 4 appearing on Xbox Game Pass, and it’s not good news for subscribers.Įver since the prospect of the Microsoft Activision deal as a concept was floated, certain players had hoped that Diablo 4 – an Activision Blizzard game – would find its way onto Xbox Game Pass.
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